Pick the Team. Pick the League. Give Customers a Reason to Buy
Turn your community’s passion for sports into an exciting reason to visit your dealership. With an insurance-backed promotion, your dealership can offer a memorable promise: “Buy a qualifying vehicle during our promotion, and if our selected team wins the championship, we’ll make your payments for a year.”

You choose the team, league, and promotional sales period. We provide the insurance protection behind your dealership’s promise, subject to the policy’s terms and limits.

Bring the Concept to Life: 

Philadelphia basketball excitement
LeBron James joins the Philadelphia 76ers, and the city is buzzing. Your dealership can join the excitement with an offer like: “Buy a qualifying vehicle this November. If the Sixers win the NBA championship, we’ll make your vehicle payments for a year.

Tampa Bay’s chase for the Stanley Cup
Give local hockey fans another reason to cheer: “Drive home during our selected sales month. If Tampa Bay wins the Stanley Cup, your next big win could be a year of vehicle payments.”

College football pride
Connect with a passionate college fan base: “Buy a qualifying vehicle during our kickoff promotion. If our selected team wins the national championship, we’ll make your payments for a year.”

What Happens If Your Team Actually Wins? That’s when the promotion could become an even bigger story. If the selected team wins the designated championship and the policy’s requirements are met, the insurance responds to the covered obligation, enabling your dealership to fulfill its promise to eligible customers. 

Picture the celebration: excited customers, payment presentations at your dealership, customer interviews, and social media posts showing what the victory means to local families. The story practically writes its own headline: “Local Dealership Makes Customers’ Car Payments After Championship Win.” That creates an opportunity to pursue local and potentially national media coverage. The combination of a championship victory and a meaningful customer benefit could generate attention well beyond the original sales promotion. Coverage and results are not guaranteed, but the potential story is compelling.

Your Promotion. 
Our Insurance Protection.
Your dealership manages the advertising and customer experience. 
We provide the insurance policy that backs the covered promise, giving you a way to build an exciting offer around the teams your customers love.

Call 727-353-9913 to explore a promotion for your dealership.

Coverage, qualifying purchases, championship events, payment amounts, duration, and claims are subject to underwriting approval and the issued policy’s terms, conditions, exclusions, and limits.